Allyssa Verner-Pula

If you know, you know. And, if you follow Allyssa Verner-Pula, you know. She's the girl who'll have you crying laughing at a reel about growing up in Manurewa, then hit you with a take so sharp you forget she dropped it between outfit pics. Brains, bants, and a wardrobe that proves midsize fashion doesn't need a seat at the table. It IS the table.

A proud Samoan creative and PhD candidate (yes, she's getting her doctorate while serving looks and launching podcasts, and no, she will not be taking questions on time management), Allyssa centres Pacific identity in everything she touches. Her content lives at the intersection of social commentary and belly laughs, the kind of storytelling that makes you feel seen, then makes you send it to your group chat with "this is literally us."

She co-created Island Roots Auckland Ways, the podcast that took out Best Pacific Podcast at the New Zealand Radio and Podcast Awards in 2024, because apparently just being funny and fashionable wasn't enough, she needed an award-winning show too. The range is, frankly, offensive.

Allyssa's audience isn't just engaged, they're loyal. Gen Z and young millennials who want culture, community, and fits that actually reflect how they move through the world. If your campaign needs a distinctly South Auckland, unmistakably Pasifika lens with warmth, wit, and zero filter? She's already ten steps ahead.